Knowledge is the New Commodity, Wisdom is the New Rarity.

Have you ever considered how much information you can access at any given moment? Access to information has been around for a long time. You once could travel to the library in Alexandria and access what was then all of the world’s knowledge. Now, the temporal gap between you and your information has gone from days in a horse-drawn carriage to a finger flick on your cell phone.

But this isn’t a post about how wonderful it is to have the Internet; this is a post about the people who use that knowledge and what you can do to get the best on board. In the business of information, knowledge has become a commodity. People who once thought their knowledge and experience gave them the competitive advantage are seeing a shift in the value employees think they bring to their company.

People who can apply that knowledge to business solutions in an applicable and creative way are true gems. Wisdom is the new rarity and employees who embody wisdom will create the strong impact that businesses are looking for.

This has a direct tie to the people you hire. Anybody can find access to knowledge, but it takes the best to use that knowledge in a way that will have direct impact to your bottom line. Getting people in your company who have wisdom will create perhaps the strongest impact in what you need to do as a business.

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